Expectations of church staff in today’s digital world are high. We expect church staff to be disciples, content/program producers for their ministry, and able to keep up with millennials when it comes to technology and social media. We give them access to all kinds of tools but rarely take the time to teach them how to use these tools properly to get the most out of our investment.
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How do you communicate with your church members, visitors, and community? How do you make sure your message connects with your audience AND creates engagement across multiple groups?
We are bombarded by information. Providing useful information that stands out from all the noise is the real challenge. Does your church have an effective communication strategy or are you simply operating on auto pilot week after week? In order for your church communications to be effective, you must:
